
There’s something undeniably special about these Ube Cupcakes. Their vibrant purple hue draws you in, but it’s the soft, fluffy texture and gentle sweetness of ube—the beloved Filipino purple yam—that keeps you coming back for more. These cupcakes are more than just dessert. They’re joy, celebration, and tradition all wrapped in a pretty purple swirl of frosting.
Whether you grew up eating ube halaya or this is your first taste of it, these cupcakes offer a beautiful introduction to a flavor that feels both nostalgic and new.
✨ Why You’ll Love These Ube Cupcakes
Soft, Moist Texture – Every bite is tender and fluffy.
Beautiful & Eye-Catching – That gorgeous purple hue makes them perfect for parties.
Unique Flavor – Sweet, nutty, and slightly earthy in the best way.
Easy to Make – You can whip them up in just one bowl!
🧁 Ingredients You’ll Need
For the cupcakes:
- 1 ½ cups all-purpose flour
- 1 tsp baking powder
- ¼ tsp salt
- ½ cup unsalted butter, softened
- ¾ cup granulated sugar
- 2 large eggs
- ½ cup ube halaya (purple yam jam)
- ½ cup whole milk
- ½ tsp ube extract
- 1 tsp vanilla extract
For the frosting (optional but lovely):
- ½ cup unsalted butter, softened
- 2 cups powdered sugar
- 1 tbsp milk
- ¼ tsp ube extract
- pinch of salt
- Optional: purple food coloring for extra vibrance
🥣 How to Make Ube Cupcakes
- Preheat your oven to 350°F (175°C). Line a cupcake pan with liners.
- In a medium bowl, whisk together the flour, baking powder, and salt.
- In a large bowl, beat the butter and sugar until light and fluffy.
- Add the eggs one at a time, mixing well after each addition.
- Stir in the ube halaya, milk, ube extract, and vanilla.
- Gradually add the dry ingredients to the wet ingredients and mix just until combined.
- Scoop the batter into the cupcake liners, filling each about ¾ full.
- Bake for 18–20 minutes or until a toothpick inserted comes out clean. Let cool completely.
For the frosting:
- Beat butter until creamy.
- Add powdered sugar, milk, ube extract, and a pinch of salt. Mix until smooth and fluffy.
- Add food coloring if desired, then pipe or spread over cooled cupcakes.
💡 Tips & Variations
Make it dairy-free – Use plant-based butter and milk.
Want extra ube flavor? – Swirl in extra ube halaya into the frosting.
Short on time? – Use a boxed vanilla cupcake mix and add ube extract + halaya.
Add toppings – Sprinkle with shredded coconut or drizzle with condensed milk for extra richness.

Ingredients
Method
- Preheat your oven to 350°F (175°C) and line a 12-cup muffin tin with cupcake liners.
- In a medium bowl, whisk together flour, baking powder, and salt. Set aside.
- In a large mixing bowl, cream the softened butter and sugar until light and fluffy (2–3 minutes).
- Add eggs one at a time, beating well after each. Mix in vanilla, ube halaya, and ube extract until fully combined.
- Alternate adding the flour mixture and milk to the batter, beginning and ending with the flour. Mix until just combined — don’t overmix.
- Divide the batter evenly between cupcake liners (about ¾ full each).
- Bake for 18–22 minutes or until a toothpick inserted in the center comes out clean. Let cool completely on a wire rack before frosting.
- Beat butter until creamy, then add powdered sugar gradually. Add heavy cream, ube halaya, ube extract, and a pinch of salt. Beat until fluffy and smooth (about 3–4 minutes).
- Pipe or spread frosting onto cooled cupcakes. Optional: Top with toasted coconut flakes or a small dollop of ube halaya.
Notes
❓ Frequently Asked Questions
Yes, but you’ll need to hydrate it according to package instructions and adjust the sweetness since halaya is already sweetened.
Most Asian grocery stores carry it, or you can find it online. A little goes a long way!
Absolutely. Bake the cupcakes and store them in an airtight container for up to 2 days. Frost right before serving for best results.
Not at all. The natural frosting color works just as well, but a hint of purple makes them extra fun and festive.
🥄 A Sweet Taste of Home
These ube cupcakes are more than just a dessert—they’re a reminder that food connects us to culture, to each other, and to memories both old and new. So whether you’re baking them for a party or just because it’s Tuesday, you’re in for something truly special.